Blog Column

Showcase blog posts in a classic column arrangement

Expedia Fail

by Jiyan • October 6, 2010

Let me preface this by saying up until last month, I had been an Expedia (NASDAQ:EXPE) customer for the past three years.  They had won me over with what I felt to be a better on-site experience than the other major players in the space and consistently lower rates.  In the past, I had typically […]


What small businesses should know about local search

by Jiyan • July 14, 2010

When Google decided to start showing local business results on Page 1, it basically meant that A. small businesses who were already thinking about marketing through organic search needed to start thinking more carefully about the impact of local results and B. that small businesses who weren’t using search as a marketing tactic had better […]


The impact of multimedia on news consumption

by Jiyan • April 21, 2010

Because it contains research drawn from our PRWeb user base, I’ve posted part #2 of my presentation on how multimedia is impacting the newsphere to the official PRWeb blog.  In part #2, I take a closer look at perspectives of journalists and bloggers on multimedia news releases as well as some metrics showing how multimedia […]


The increasing presence of multimedia in the newsphere

by Jiyan • April 15, 2010

Next Friday, I’m going to be presenting at Newcomm Forum on how the newsphere has evolved from being primarily text-based into one that is multimedia. Over the next week I’ll be sharing various pieces of the presentation. The first piece is a brief deck that shows how CNN.com feature story has evolved over the years […]